Web design in Mallorca for people, search engines and AI agents

You need a new website or a redesign when the current one holds your business back: it's slow, looks poor on mobile, can't be edited without help, undersells your brand or gets visits that never become enquiries. Before any website redesign, we measure what already performs so you don't lose it.

Mallorca adds its own reasons: many customers decide from abroad, in English and on a phone, and the site must be ready months before the season.

• Your site is slow, or shifts around while you use it.
• The English version is machine-translated, or missing.
• Every text change depends on a supplier who takes days.
• You sell online to consumers and aren't sure you meet accessibility law.
• You get visits but few calls, messages or bookings.

A fast website is decided at the design stage, not at the end. We design and build to Google's published Core Web Vitals thresholds: LCP of 2.5 seconds or less, INP under 200 milliseconds and CLS below 0.1, covering loading, responsiveness and visual stability.

INP replaced FID on 12 March 2024 and measures how quickly the page responds when you tap, click or type. All three depend on design: we animate mainly transform and opacity, which avoid recalculating layout, reserve space for images so nothing jumps, and load first what appears first.

We test with lab data during the build and real-user data once launch traffic allows (PageSpeed Insights, Chrome UX Report, Search Console), because real visitors' phones and connections count.

An AI-ready website is, above all, clear, semantic and accessible. Google's AI search guide, updated in July 2026, notes that AI browser agents may read screenshots, the DOM and the accessibility tree to act for someone, so what helps a screen-reader user helps an agent too.

We use semantic HTML, real links and buttons, labelled forms, and key facts such as services, hours and terms in text, not images. We follow web.dev's agent-friendly guidance and add only structured data that still earns its place, such as Organization or Product.

No myths: Google says appearing in AI Overviews or AI Mode needs no special file or markup; the requirement is an indexed page eligible for a snippet. We also agree an AI-crawler access policy with you, checked at your CDN.

The CMS should suit how your team works, not agency habit. WordPress suits a familiar ecosystem and simple editing; a headless CMS with a custom front end suits speed, design freedom and several languages; Shopify or another commerce platform suits businesses that sell first.

Handover includes recorded training, design-system documentation and every account in your company's name, from domain to analytics. The code and designs are yours.

When redesigning a site that already ranks, we prepare the redirect map and check indexing after launch as part of technical SEO. Updates, security and backups run through a maintenance plan under web development.